Digital Marketing is any marketing that uses digital bytes to spread a message instead of ink and paper.
Examples would be websites, social media, videos, ads, blogs(like this one), mobile (sms texting) and email campaigns.
Why do you need Digital Marketing?
You can reach customers 24 hours a day.
Because of the popularity of the internet, print is a dying media - being quickly replaced by digital formats. (When was the last time you used a paper phone book?)
There are over 275 million people in the United States who use the internet according to internetworldstats.com. By use of Digital Marketing, these are all potential customers! Think Nationally instead of locally.
Thank you for reading our blog. This is the first in an on-going series of tech related articles.
If you have any questions feel free to post here or you can contact us at our website.
Tip of the week:
Content is king! It's not enough to have simply built a Facebook or other social media page and sit on your laurels. You have give customers exciting and frequently updated content that brings them back to your page over and over.
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